The direct approach of your target audience allows you to give your visitors undivided attention and create the perfect opportunity to excite and inspire your audience in order to build a longer term commitment to your brand or product.
In the run up to the 6th edition of the world horticultural exhibition Floriade, for over two years this promotional trailer visited numerous national and international exhibitions and events to inform the general public about this impressive exhibition.
During this brand activation roadshow Mastercard has visited several Champions League matches. In the mobile facility, nice Mastercard gadgets are being sold and visitors can take part in an interactive Champions League game.
Over a period of one year, TUC has toured around the Netherlands with the "Comfy on the couch" campaign, in which every weekend a different location was visited to invite people to sit back and have a little TUC biscuit.
Three whole years the Nickelodeon Super Truck has toured through the Netherlands and Belgium visiting more than 140 locations for kids to enjoy the playground, an exciting quiz and a stage program with interactive games!
The Kids Truck has been transformed into a Ferrero Kinder Tag playground! This roadshow is fully dedicated to World Children's Day and visits parking lots throughout Germany to give kids an unforgettable day of play & fun!
Roadshow to promote the sponsorship of Samsung for the Olympic Winter Games in 2012. The public is invited to play an interactive skiing game so that they can experience the "Winter Games" themselves!
This promotour of Harley Davidson is present in the Netherlands and Belgium at public and sports events with many motorcycle fans. People are invited to experience the real "Harley feeling" by taking a seat on the motorcycles.
With this promotional roadshow ECCO chooses an efficient marketing tool to improve its position in the sports shoes market. This mobile showroom has already been touring around Europe for 3 years to visit sports events, outdoor exhibitions and city centres.
This promotion roadshow of Vodafone is fully dedicated to Formula 1. The telecommunications company underlines its sponsorship by being present at various racing events in the Netherlands.
Generali Insurances visits several public locations in Austria with this mobile facility in which every visitor can do a "Gesundheits-Check". Presentations, balance test, fit test, and Shiatsu massages are given inside the trailer!
USA Roadshow for the promotion of the latest product innovation of Koh Young. Over a period of 4 months, 32 locations were visited in USA and Canada.
During 2015 and 2016, Huawei toured through Western Europe to inform its customers about the latest innovations in communications. The Expo Mobile 05 was employed to visit these clients in person, with all facilities at hand. The latest networking and communication systems of Huawei were built into this trailer for this purpose, which was then decorated with a homey touch according to customer’s wishes.
Movico designed and supplied the exhibition booth of Huawei at 3GSM exhibition in Barcelona. Beside their booth in the exhibtion centre, Huawei decided to place a POP-UP store and a stage + screen with live acts on the main square in Barcelona.
SCA is a leading global hygiene and forest products company. The Group develops and manufactures sustainable personal care, tissue and forest products. Team SCA is the only female team that competes in the Volvo Ocean Race and has a very prominent presence in this race. In addition to the women's team, SCA has a great brand activation initiative in the ports during the different stopovers, among other things thanks to the striking magenta colored corporate branding: The big magenta project!