The direct approach of your target audience allows you to give your customers undivided attention and create the perfect opportunity for original promotion actions to provide added value or incentives to your resellers.
The Live it, Love it roadshow by NIKO has toured through the whole of Europe over a period of 3 months to inform and excite technicians and installers about the latest product innovations.
Roadshow by Havells Sylvania for the promotion of the latest product innovations during the Lumiance Energy Saving Days. Over a period of 4 months, 55 action days were organised in 4 European countries.
Seton Leather holds a leading position in the global automotive leather interior market. This roadshow vehicle has been transformed into a high-quality leather showroom to visit several large car manufacturers in Germany.
With this business to business roadshow Assembléon visits her largest clients and prospects throughout Europe to show the latest product innovations and emphasize her leading position in the area of electronic manufacturing technology.
Roadshow for the promotion of the latest product innovation of Koh Young. Over a period of 4 months, 50 action days were organised for clients and prospects in 15 European countries.
During 9 action days of the XR promotional roadshow, DeWALT has invited buyers from major Do-It-Yourself markets from all around the Netherlands to 7 different locations for a visit to the mobile DeWalt XR showroom.
Besides the presentation of the various machines, also product demonstrations are given during this promotion roadshow. This way, customers of MyData can see, experience and learn what makes MyData machines so special.
With this promotion roadshow, Warner Brothers directly visits video rental stores, movie traders and other dealers throughout the Netherlands to promote and sell films released by Warner Brothers.
Anritsu develops test and measuring equipment for the mobile phone market. With this roadshow Anritsu will visit its clients, mobile phone manufacturers in the UK, France and Germany, to promote and demonstrate its products.
Roadshow for the promotion of the eyewear collection of Rodenstock. During 2 months and 20 action days this mobile showroom has visited the 20 largest cities in Germany. Throughout the country opticians were invited to discover the collection.
Roadshow for the promotion of the Samsung White Goods product range. This roadshow visited countries such as Hungary, Romania, Serbia, Estonia, Latvia and Greece and was repeatedly extended due to its success!
During the Volvo Demo Days this mobile facility visited four events in Belgium, where prospects and existing clients could attend a presentation and more than 120 guests tested the latest Volvo machines on the 'rough' outdoor area.
USA Roadshow for the promotion of the latest product innovation of Koh Young. Over a period of 4 months, 32 locations were visited in USA and Canada.
Roadshow for the promotion of the Samsung Displays product range. This roadshow visit countries in whole Europe! Samsung visits B2B prospects and clients to show their range of displays from 12" till 95".
During 2015 and 2016, Huawei toured through Western Europe to inform its customers about the latest innovations in communications. The Expo Mobile 05 was employed to visit these clients in person, with all facilities at hand. The latest networking and communication systems of Huawei were built into this trailer for this purpose, which was then decorated with a homey touch according to customer’s wishes.
MCC - now Tech Data Mobile Netherlands - has toured through the Netherlands with this mobile showroom for 20 days, visiting over 4 action locations per day.
Roadshow for the promotion of the Philips Healthcare in a 4-month period from September through December. Different European countries are visited. Locations at exhibitions and on the doorstep of the hospitals.
Movico designed and supplied the exhibition booth of Huawei at 3GSM exhibition in Barcelona. Beside their booth in the exhibtion centre, Huawei decided to place a POP-UP store and a stage + screen with live acts on the main square in Barcelona.
Roadshow for the demonstration and instruction of the latest Samsung White Goods products to resellers in France. In seven weeks, the roadshow trailer will visit 33 locations, aiming to reach 50 to 75 resellers through daily training sessions.
In 2015 and 2016, Huawei has visited its customers in Central / Eastern Europe and Scandinavia with a fully equipped Mobile Expo 01. The trailer was designed and furnished to promote the new networking and communications systems of Huawei. Several pieces of furniture were added to provide the guest with the most welcoming and complete experience possible. The Expo Mobile is again furnished and decorated according to the customer’s wishes in 2016.
The Clyde Bergemann Power Group is a world leading company that provides products and services to the energy generation and basic materials industries. With this business to business roadshow, Clyde Bergemann visits its largest customers in Europe and Scandinavia to present the latest product innovations.
In one month’s time, 25 sites in France where dealers and resellers got in touch with the latest products of Chaffoteaux were visited. The target of 80 visitors per day was achieved and the company received many positive responses.
SCA is a leading global hygiene and forest products company. The Group develops and manufactures sustainable personal care, tissue and forest products. Team SCA is the only female team that competes in the Volvo Ocean Race and has a very prominent presence in this race. In addition to the women's team, SCA has a great brand activation initiative in the ports during the different stopovers, among other things thanks to the striking magenta colored corporate branding: The big magenta project!
Casio has organised a very effective roadshow for the introduction of its newest piano models. For this occasion, the Mobile Office 4 transformed into a beautiful mobile showroom that visited 15 French cities in a 3.5 week period.
For two weeks, RTL surprised its customers in the area of Amsterdam with a roadshow. In line with their concept DESTINATION: CONSUMER, RTL presented their plans and advertising opportunities for 2017 at their customers doorstep. The Road Expo and Mobile Office 03 together offered a perfect solution to visit both small and large venues.